HI, I’M KARL
I help brands navigate global culture through story, strategy, and Human insight.
ECD / Writer / Award-winning Author
Over two decades leading global creative teams across Europe, Asia, US, Africa, and Australia, I’ve built brands at scale — and stories that travel.
Frequent collaborator with Chanel Paris on watches, jewellery, and perfumes. Former Global CD of ASICS, MINI, and Levi’s.
Multi-award winner for work that sits at the intersection of art and commerce.